Business workflows, document processing, tool integrations, marketing automation, AI customer support, automated communication. From a single chain to a full end-to-end integrated system. So your teams can focus on what really matters.
Automation is not about replacing your teams with robots. It's about removing repetitive tasks, copy-pasting between software, last-minute data re-entry before a shipment. Your teams decide, the machine handles the rest.
Depending on the project, we automate a single link (like generating delivery slips) or a full system (like the entire sourcing, production, shipping chain of an SME). The patterns are the same: understand the real flow, identify the friction points, pick the right tech (classic workflow, AI, RPA, native integration), deliver, measure.
Connected task chains: order, validation, preparation, shipping, invoicing. With the right human steps at the right moments.
Data extraction from your invoices, quotes, contracts. Automatic classification. Generation of PDFs, labels, picking slips.
PrestaShop ↔ ERP, CRM ↔ marketing, ERP ↔ external logistics provider. Your systems finally talk to each other, no more copy-paste.
Contact collection, enrichment and segmentation. Multi-channel triggers. Personalization at scale.
AI chatbot on the front line, ticket qualification, smart escalation to Zendesk or other tools. 70% of volume handled without humans in our real cases.
Automatic social media posting, follow-up emails, internal notifications. The team keeps control when they want to, not when they have to.
The most telling example of our automation expertise is Herboristerie du Valmont, a Belgian online herbal shop with a rigorous selection of medicinal plants and teas. We built their entire internal business system there, from upstream to downstream. Not a website with a few scripts on the side: a fully integrated end-to-end system.
Sourcing, batch reception, quality control, automated supplier traceability.
Support for organic certification. Regulatory traceability system from plant to delivered parcel.
Production tracking, blends, labeling, batch numbering, automated end-to-end traceability.
Warehouse logistics, parcel preparation, direct integration with external logistics provider.
AI-assisted automatic product sheet generation, multilingual translation, site updates when a new batch arrives.
AI chatbot on the site with 27+ business intents, resolving 70% of requests without humans. Escalation to Zendesk for the rest, with full context.
And as a bonus: automatic social media posting with product selection, visual and copy generation adapted to each platform.
The result: the Herbo Valmont team handles what requires a human (selecting plants, validating quality, talking to sensitive customers), and everything else flows on its own. That's what we call an integrated system.
Beyond the Herbo Valmont system, here are automation patterns we regularly deploy for different client profiles.
ERP ↔ PrestaShop ↔ marketplaces. Products, stocks, prices, variants up to date everywhere in real time.
CSV/XLSX imports from suppliers or partners. Validation, mapping, enrichment, automatic loading into your business tools.
Multi-source contact collection, enrichment, segmentation, multi-channel triggers. Centralized control without having to query three tools.
Manual or automatic validation, workflow-driven quotes, payment and shipping edits after approval. Typical premium automotive logic.
Alerts only when relevant: low stock, late order, sales opportunity, detected anomaly. No internal spam.
Dashboards and reports generated on their own. The team reads the result instead of spending Monday rebuilding the same spreadsheet.
Measure, fix, stabilize. Applied to automation, it gives three simple steps.
Observe how things really happen today. Not the theoretical process, the lived one. Identify the friction.
We start with the link that pays off fastest. Quick deployment, measured gain, adjustments.
We move on to the next link. By the end, the system is complete, documented, observable, and your teams own it.
No big bang. No twelve months before the first production release. Every project delivers value before moving on to the next.
An automation that fails silently is a dangerous automation. Here are our concrete commitments.
Process automation means replacing repetitive tasks done by humans with systems that execute them automatically. It ranges from simple synchronization between two tools to full chains: receiving an order, checking stock, generating a picking slip, sending to a logistics provider, tracking delivery, updating the customer. The goal is not to replace your teams, but to remove what slows them down.
Classic automation runs deterministic rules: 'if A, then B'. AI automation handles cases not planned in advance: understanding a customer email in natural language, extracting data from an unseen invoice, classifying a document by its content. We often combine both: deterministic rules where they suffice, AI where it adds flexibility.
No. Most of our projects connect the tools you already have: PrestaShop, Odoo, Zendesk, your ERP, your internal spreadsheets. We add a layer of automation and intelligence, we don't break what's there.
Timing depends on scope. A targeted automation (a single chain) is fast. A full end-to-end system takes longer. Our approach: we split into small deliverable projects. You see value arrive progressively rather than at the end of a months-long project.
GDPR compliance by default. European hosting, encryption, processing registry, right of access and deletion. Your data does not leave the EU, and no third-party model uses it for training.
All our systems include monitoring: alerts if a step fails, readable execution logs, ability to replay a chain after a fix. An automation that fails silently is a dangerous automation. Our principle: observable and reversible.
Yes. Every production release includes a handover phase: documentation in your name, user training, support during the first weeks. An automation that no one understands internally is an automation with a limited lifespan.
Talk to Synapse, our AI advisor. Ten minutes for him to understand what you want to automate, and a recap by email to share internally. Our team comes back with a real proposal.